Mexico is gradually evolving into a gift card-powered society. From local tiendas to international retailers, gift cards are quietly taking over as one of Mexico’s most loved ways to make payments and send gifts. What started as an “easy means of payment” is now sparking a cultural shift and transforming how Mexicans shop, celebrate, and share value. The gift card industry in Mexico continues to expand progressively and is on its way to hitting a CAGR of 9.2% by the year 2028. 

Inflation also contributes to this shift because more people are seeking ways to cut costs and maximize profit from their spending. This is exactly what the gift card market is offering Mexicans. Ideally, gift card transactions are designed to provide flexibility, budgeting ease, and cross-border convenience. 

Let’s learn more about why the gift cards market is booming in Mexico and the 5 most used brands. 

What Are the Top Gift Cards in Mexico?

Mexicans have suddenly grown fond of gift cards, and a select group of gift card brands are known to have been making waves in the Mexican community. Here are 5 gift cards that are topping the list:

1. Amazon Mexico Gift Card

Mexico gift cards

Amazon gift cards  are typically a top pick among  Mexican shoppers. They make shopping for items like electronics, fashion accessories, and groceries very easy and accessible. You can get Amazon gift cards in digital or physical format, and they can be bought from retail physical and online stores within and outside of Mexico, including OXXO and 7-Eleven. They come in different denominations, from 100 MXN to 5,000 MXN.

These cards are ideal for students, families, and remote workers. They are very resourceful in acquiring school supplies and tech gear. They’re only redeemable on the Mexican Amazon version and are not interchangeable with Amazon US gift cards.

2. Apple Mexico Gift Card

Mexico gift cards

The Apple Mexico gift card merges iTunes and Apple Store credit, allowing users to buy apps, games, music, iCloud subscriptions, or Apple products. They’re region-specific and cannot be used in stores in other countries. This card provides unmatched access to the Apple ecosystem for Apple users in Mexico.

You can use Apple gift card to buy Apple software and hardware, including iCloud features, Apple Music, and subscription packages.

3. Google Play Mexico Gift Card

Mexico gift cards

Android phones make up over 90% of mobile usage in Mexico, according to StatCounter. Google Play gift cards are in high demand because most Android users use the card to purchase apps, games, movies, subscriptions, and books directly from the Play Store. These cards are a favorite among mobile gamers and digital learners.

However, you can only use it on Mexican Google accounts. The card is available at mega stores in Mexico, such as Walmart Mexico, OXXO, Coppel, etc. You can buy any denomination of your choice; it ranges from 100 MXN to 2,000 MXN.

4. Visa Prepaid Gift Card

Visa prepaid gift cards are flexible vouchers that function like debit cards within Mexico. They’re reloadable and often used for budgeting or as employee incentives. While they can’t be used internationally, they are accepted at most Mexican retail stores (Banorte, BBVA, or participating banks ) and online platforms that support local Visa payments.

Its denomination ranges from 200 MXN to 10,000 MXN, and they can be used for online and offline shopping, dining, travel, and everyday expenses.

5. Steam Mexico Gift Card

Mexico gift cards

Mexico has over 65 million gamers, making Steam gift cards one of the mostly used gift cards in the country. Since most Mexican gamers are young adults, Steam sees many daily users from this youthful demographic.

As one of the top gift cards for video gamers, Steam gift cards allow gamers to buy titles, DLCs, or in-game items on Steam. These cards are locked to Mexican accounts and are ideal for gifting during gaming events or eSports competitions.

You can purchase a Steam gift card from places like Chedraui, OXXO, and Gameplanet in Mexico. It can be used for PC games, in-game content, and Steam Wallet top-ups. The denomination ranges from 200 MXN, 500 MXN, and 1,000 MXN.

Where to Buy Mexico Gift Cards

Buying gift cards won’t be challenging if you’re in Mexico. You can easily find them at supermarkets, pharmacies, and convenience stores.

These include: 

  • OXXO: Available nationwide, OXXO allows customers to buy gift cards using cash or a card at any of its 19,000+ convenience stores. It’s a go-to spot for quick, in-person purchases and supports many popular brands like Netflix, Spotify, and Google Play. 
  • Walmart Mexico: This platform offers both physical and digital gift card options. You’ll find cards for gaming, streaming, retail, and more—either in-store or through Walmart’s website—making it easy to send gifts anywhere in Mexico with convenience. 
  • Chedraui & Soriana: These two supermarket chains have a nice selection of gift cards in-store, including Google Play, Xbox, Netflix, and Spotify. If you’re already out shopping, it’s easy to pick up a few cards while you’re at it. 
  • Amazon.com.mx: If you need a quick digital gift, check out Amazon Mexico. It allows you to buy customizable gift cards online and send them straight to someone’s email. It’s super convenient for birthdays, holidays, or just saying thank you. 
  • Rappi & MercadoLibre: These popular apps offer fast digital gift card delivery to your phone. With access to top brands like Google Play, Netflix, and Apple, users can pay directly through the app and send gift cards instantly. This option is ideal for remote gifting or personal use.

Tip: Before making any purchase, verify that the seller is authorized to avoid scams or region-lock issues.

Frequently Asked Questions (FAQs) About Mexico Gift Cards

Are gift cards widely used in Mexico?

Yes. Digital commerce is thriving, making gift cards one of the mainstream payment methods in Mexico, mainly used for shopping, gaming, and streaming.

Where can I buy gift cards in Mexico?

You can buy Mexico gift cards from OXXO, Walmart, and Amazon.com.mx.

Can I convert a Mexican gift card to Naira or Cedis?

Yes, platforms like Prestmit allow you to trade Mexican gift cards (like iTunes/Apple MX, Steam MX) for Naira or Cedis, depending on market demand.

Are Mexican gift cards region-locked?

Most Mexico gift cards are region-locked. Amazon, Apple, Google Play, and Steam cards are region-locked to Mexico. Always redeem them with a Mexico-based account to avoid loss.

Conclusion

Gift cards in Mexico have evolved from novelty items to practical financial tools. They have become an excellent gift solution for gamers, but have also transformed into resourceful tools for profitable transactions and budgeting. Gift cards in Mexico already have strong adoption rates, and the Mexican gift card industry isn’t just booming—it’s reshaping how people gift, shop, and save.

But before you pay for a gift card, be sure to check its legitimacy and platform compatibility—especially if you’re outside Mexico and planning to redeem or resell it. 

Last updated on August 7, 2025